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TD SYNNEX agreement to acquire BlueStar

Frequently Asked Questions 
Three Key Messages to Remember 

  • Business continues as usual for both companies.
  • BlueStar’s specialized expertise is a key reason we are pursuing this acquisition.
  • The goal is to combine BlueStar’s specialization with TD SYNNEX’s global reach and resources to create greater value for both companies’ partners.

About the Proposed Transaction 

What was announced today? 
TD SYNNEX has announced the signing of a definitive agreement to acquire BlueStar, a specialty technology distributor recognized for its expertise in Automatic Identification and Data Capture (AIDC), operational technology, mobility, RFID, point-of-sale, digital signage, networking, robotics and security technologies. BlueStar serves channel partners across a variety of industries and has built a strong reputation through its specialized expertise and customer-focused approach.  

Why are we pursuing this acquisition? 
BlueStar’s specialized expertise, product portfolio and customers complement TD SYNNEX’s broad technology portfolio and global capabilities. Together, we believe we can create greater value for customers and vendors by combining specialized knowledge with global reach, an expanded product portfolio and greater resources. 

Why BlueStar? 
What makes BlueStar attractive is not only its portfolio, but the expertise of its team in key technology areas and the BlueStar team’s reputation for delivering specialized support and services. We believe those strengths will help us better serve customers and vendor partners while expanding our position in growing technology markets.  

What benefits does the acquisition create for TD SYNNEX? 
The proposed transaction would: 

  • Expand our expertise in specialized technology categories including AIDC, operational technology, mobility, POS, RFID, and digital signage.
  • Broaden our portfolio with highly complementary specialty products, solutions and services.
  • Expand opportunities with existing and prospective customers while creating access to customers we do not currently do business with.
  • Enhance our ability to support vendor partners through expanded market coverage, deeper vertical expertise, and increased go-to-market capabilities.
  • Enhance our position in attractive, technology-led verticals such as transportation, warehousing and manufacturing, hospitality, healthcare and retail.

What does this mean for TD SYNNEX coworkers today? 
Nothing changes today. 

Until the transaction is completed, TD SYNNEX and BlueStar will continue operating independently and business will continue as usual. 

Will there be changes on Day 1 if the acquisition closes? 
No broad Day 1 changes are planned. 

Our priority is maintaining business continuity, minimizing disruption and helping coworkers understand what to expect throughout the integration process. More information will be announced if the transaction is completed so our co-workers are informed and prepared to discuss this deal with partners.  

Will there be organizational changes? 
One key rationale for the transaction is the expertise and customer focus that the BlueStar team brings to the market.  No decisions have been made about post-closing changes.  No major changes to organizational structures are planned. 

Where does BlueStaroperate? 
BlueStar’s business is primarily in North America, Europe and LATAM.  

How many coworkers does BlueStar have? 
BlueStar employs approximately 700 coworkers globally. 

What happens next? 
We will share updates as the process progresses and key milestones are reached. Until then, both companies remain independent and should continue to focus on serving their customers and vendors as usual. 

Talking with Customers, Vendors and Other Partners 

What should I say if a customer asks why we’re acquiring BlueStar? 
You can explain that BlueStar’s specialized expertise is one of the primary reasons we are pursuing the acquisition. 

The proposed combination would bring together BlueStar’s knowledge in AIDC, operational technology, mobility, RFID, point-of-sale and related technologies with TD SYNNEX’s global resources and capabilities.  

What should I say if a customer asks how they will benefit? 
If the transaction closes, customers may benefit from: 

  • Access to an expanded technology portfolio
  • Expanded expertise and specialized capabilities

What should I say if a vendor asks how they will benefit? 
If the transaction closes, vendors may benefit from: 

  • Expanded routes to market
  • Access to a broader combined customer base
  • Complementary capabilities
  • Continued access to specialized expertise and support

What if someone asks whether BlueStar will lose its specialized focus? 
It’s important to emphasize that BlueStar’s expertise and specialized approach are key reasons we are pursuing this opportunity. 

Our intent is to preserve and build upon the strengths that have made BlueStar successful while providing access to the broader capabilities and resources of TD SYNNEX. 

It is TD SYNNEX’s strategy to bring together leading specialists across the technology ecosystem, combining the benefits of our global reach with the domain expertise and agility of focused market and technology experts. 

What if someone asks whether service levels will change? 
No.  Additionally, Prior to the potential closing, both companies will continue to operate independently. 

Customers and partners should continue working with their existing contacts and conducting business as usual. 

What if someone asks a question I can’t answer? 
Don’t speculate. 

Instead: 

  • Use approved messaging
  • Stick to publicly available information
  • Escalate questions to your manager, communications partner or appropriate business leader

Can I discuss non-public information about the transaction? 
No. 

Only information included in approved communications should be shared externally. If you’re unsure whether information is public, do not share it. 

Questions?